We all know that Amazon is the largest online platform in the
world. Everybody will agree that such greatness can be achieved through
seriousness, superb capability and lot of hard work by many people in an
organization. Satisfying customers and meeting their concerns is the backbone
of e-commerce business. Huge effort is required to build customer trust and
much more needed to maintain that trust. Once you achieve that level, you will
never allow anything to spoil that believe. Same goes with Amazon. To safe-guard
its customer trusts, it has to be strict with its sellers if they did anything
against Amazon’s policies. Violating Amazon’s policies results into suspension
of the seller account.
But at the same time Amazon provides opportunities to its seller
team to come back again and reactivate their account in Amazon even after
suspension. Whatever be the reason of suspension, to reactivate your account
you need to go through complete process thoroughly to apply for reinstatement.
How to reactivate after
suspension?
Study the suspension
letter
The first step to reactivate your account is to study your
suspension letter thoroughly. You need to analyze the reason and all other
points associated with it. In case there is anything you can not understand,
then consult the specialists and understand the reason and find out where you
need to work to reactivate your account in Amazon.
Craft out a plan of
action
Next step is the crucial part that will decide your account
reactivation. You have to design a plan of stating the improvements and
corrections you made to improve your business and conduct of your business in
line with Amazon’s expectations from its sellers. You can study and take
suggestion from others’ suspension cases to get an idea of what to follow and
what not. But remember that your Plan of action must be unique one as per your
suspension letter from Amazon. Experts guidance is essential to prepare an
awesome plan of action that can not be rejected by Amazon.
Prepare appeal letter
Writing an Amazon Appeal letter is very hard. It is
better if you take help from well trained professionals who can understand the
basic structure of an appeal letter for Amazon. After analyzing the situation
and crafting a complete plan of action for the process only you should start
writing the appeal letter for you.
Apply for reactivation
Now when you are ready with an appeal letter and plan of action,
you can apply to Amazon for reactivation. While applying you need to attach
your appeal letter and plan of action along with the suspension letter from
Amazon and all other supporting documents like your purchase invoice,
certificates etc.
Follow up
Normally within two days you will get reply from Amazon. In case
you do not get any reply, you may contact Amazon team to follow up what is
going on. You will get full support and suggestion from the team.
Once suspended, being a seller you must work on every minor
detail of your business to put it at best position. Your account will be
activated only when your appeal shows how serious and dedicated you are for
your business.
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